Ara Tadevosyan - Mediamax.am

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September 18, 2025
Ara Tadevosyan
Ara Tadevosyan
Director of Mediamax
After Putin and Michel, the bad dancer turned to Biden (“Nikol, you are great!”) August 28 was a day full of "discoveries.”
The genocide perpetrator “recognizes” genocide I excitedly read the headlines: "Israeli Prime Minister Recognizes Armenian Genocide for the First Time.”
The ghost of “peace” and the desecration of the 35th anniversary of the Third Republic
Tomas, Tom and Brodsky’s “shadow” In the early 90s, like many of my generation, I was captivated by Joseph Brodsky. To this day, I still consider him the greatest poet, and I dream that one day I will have time to be alone with that thick volume of his poems – the one I glance at every day as I pass by my bookshelf.
What happiness looks like Fifteen years ago, on March 26 and 27, 2010, I was the happiest person in the world. If you were present at Deep Purple vocalist Ian Gillan’s charity concerts with the Armenian State Philharmonic Orchestra on those days, you will understand exactly what I mean.
Linkevičius, Brzezinski, Manucharyan and visas Lately, in the “People You May Know” section, Facebook has been persistently suggesting that I add former Lithuanian Foreign Minister Linas Linkevičius as a friend. The reason, of course, is not that once I conducted two interviews with him, but that we have several mutual Facebook friends.
Peleshyan, Patti Smith and “cross-pollination” The premiere of Artavazd Peleshyan’s film “Nature” took place at “Moscow” cinema in summer 2022.
The “Munich Principles”: Five years later On February 14, the presentation of the book “44: Defeat” took place in Yerevan, during which one of the authors, Karen Harutyunyan, said:“Two components of the war should be distinguished: military and political. This war was, first and foremost, a political defeat. Our book provides a detailed analysis of the military aspect, but first of all, we are dealing with a diplomatic, political failure. It gained momentum after 2018, with the government’s populism, incompetence, and inability to correctly assess reality.”
The “lament” over USAID, the imperative of media self-sufficiency, and the daily struggle After the new U.S. administration took office and the United States Agency for International Development (USAID) became a target of Donald Trump and Elon Musk, debates have surfaced in Armenia over whether the suspension or termination of U.S. aid will inevitably harm the country’s media landscape.
Olympian Gods, a little magic, and the “Lion’s Garden” There is always a temptation to dispute two truths. The first is that all creative people create first of all for themselves. Do not believe a writer or a musician who claims that they write books or music firs of all for the reader or the audience.
Mediamax 25+: Developing and realizing potential In the column summarizing Mediamax’s 2023 year, titled "Towards the 25th Anniversary: Getting to Know Each Other and Kneading the ‘Dough’ Together,” I wrote that we had many ideas and plans for 2024. However, I must admit, I never anticipated what a productive this year would turn out to be - perhaps one of the best in Mediamax’s quarter-century history.
The story of “eavesdropping” of the Kocharyan-Burjanadze meeting Parliamentary elections are scheduled in Georgia for October 26, the results of which will be important not only for the country itself but also for the entire region. In light of this, I decided to share a story that happened 20 years ago.
Erdogan’s and Afeyan’s remote “dispute” and the real danger On April 23, President of Turkey Recep Tayyip Erdogan said:“I hope that Armenia will get rid of the darkness that the Diaspora has enslaved them and choose the way to make new beginnings for a bright future. Doors of opportunity are not always open. Not only the Diaspora, but also many circles are trying to influence Armenia in this process. I hope that Armenia will choose the right path and that a new era will begin in the region.”
“Tango for two”: NATO Secretary General’s visit and jailed Davit Tonoyan After a long break, the Secretary General of NATO is scheduled to visit Armenia. The last visit of the head of the North Atlantic Alliance to Armenia dates back to September 2012, with Anders Fogh Rasmussen occupying this position at that time. The incumbent NATO Secretary General Jens Stoltenberg and Armenian Prime Minister Nikol Pashinyan met three times: twice in New York and once in Davos. Their recent meeting was in September 2022, a few days after Azerbaijan launched an attack on Armenia’s territory.
Be Armenian, Be in jail? A few days ago, we hosted Suzanna Shamakhyan, the Vice President at the FAST Foundation, at our Mediamax office. In partnership with Viva-MTS, we implement the Get Started educational program for high school students, and Suzanna shared with them how to avoid the most common mistakes while establishing a startup.
Missak Manouchian and Kamil Zeynalli, love and cannibals President Aliyev,On February 21, in the early hours, “fitness trainer” Kamil Zeinalli, wanted internationally by Armenia and accused of war crimes, was detained in Moscow. I believe that, thanks to your efforts, the Russian side “demonstrated humanity” and that same evening released a person accused of the gravest crimes.
The fates of Carlos Ghosn and Ruben Vardanyan Ten years ago, in September 2013, I received a call from Ruben Vardanyan.- Carlos Ghosn is in Armenia. If you want, you can interview him, I have his prior consent.
Cesar Gueikian and Ahmet Ertegun This week, we learned that Gibson Brands’ Board of Directors has confirmed Cesar Gueikian in the position of the company’s President and CEO.
Armenian speaker spits but the West says “it’s raining” Recently, along with several other media executives, I have been invited to an off-the-record meeting with the newly appointed U.S. Ambassador to Armenia Kristina Kvien.
The grave political consequences of sloppiness and short-sightedness I think the authorities of Armenia would give a lot today not to find themselves in the situation created after the Constitutional Court’s decision on March 24 that the obligations stipulated in the declaration on the retroactive recognition of the jurisdiction of the International Criminal Court (ICC) comply with the basic law of Armenia.
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